
Jelly Belly New BeanBoozled® 7th Edition Flavours
FAIRFIELD, CA – Jelly Belly® is especially excited to show off its newest confections that push the envelope and deliver in both flavour and quality: Jelly Belly BeanBoozled® 7th Edition line, featuring two new weird and wild flavours, Wet Dog and Burnt Rubber, paired with two delicious counterparts, Top Banana and Licorice. Are you brave enough?
- Jelly Belly® BeanBoozled® welcomes the 7th edition in various formats so consumers can take it on the go or enjoy it at home.
- NEW 125g BeanBoozled® 7th Edition Gift Box makes for the ultimate gift with a weird surprise. Spin the wheel with family and friends for a chance to taste a wacky or delicious flavour.
- NEW 45g BeanBoozled® 7th Edition Flip Top Box from Jelly Belly includes all the fun. With just a flip of the lid, consumers can test their luck with the BeanBoozled® 7th Edition flip top box. Will fans taste a weird flavour like Wet Dog or pick out a tasty flavour like Top Banana?
Jelly Belly fans can play virtually with the free BeanBoozled mobile app, available on the App Store® and Google Play.
BeanBoozled® 7th Edition will be available in the UK from April 2025
Jelly Belly®
Jelly Belly achieved iconic status as an American brand with the introduction of Jelly Belly® jelly beans in 1976. Today, the company continues to delight consumers worldwide with a diverse portfolio that includes over 50 different flavours of Jelly Belly® jelly beans and BeanBoozled® jelly beans. For more information, please visit JellyBellyIntl.com
About Ferrara®
For more than 115 years, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers of all generations. Today, the company is a leading sugar confectioner in the United States and Brazil, with global sales in more than 40 countries. Ferrara boasts a passionate team of more than 8,300 employees creating and delivering hundreds of products sold under 30+ popular brands like Brach’s®, Jelly Belly®, NERDS®, SweeTARTS®, Laffy Taffy®, and Trolli® to more than 67 million U.S. households annually and popular Dori snacking products under brands such as Dori, Gomets, Pettiz, and Yogurte 100 in Brazil. Ferrara’s success in industry-leading innovation has been driven by deep consumer insights, strong retailer partnerships, and a dedication to diversity of thought, experience, and people. Ferrara has its global headquarters in Chicago and an operational network of more than 27 locations in North America, Brazil, China, and Thailand that includes manufacturing, distribution, sales, and R&D facilities. Ferrara is a privately held Ferrero-related company. Learn more at:
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www.linkedin.com/company/ferrara
Media Contact: Press@Ferrara.com